Vice President & Managing Broker, North Atlanta Office
Sherri Conrad, Vice President, Managing Broker for Atlanta Fine Homes Sotheby’s International Realty’s North Atlanta Office, applies years of sales and marketing experience to aid more than 140 real estate professionals achieve dynamic growth in both sales volume and professional business development.
An Atlanta resident for more than 35 years, Sherri has watched Metro Atlanta transform into the ninth-largest metropolitan city in the country, giving her a unique perspective and expert knowledge in guiding her team. Within her first three years in real estate, she achieved more than $20 million in sales, earning her recognition as a Life Member of the Atlanta REALTORS® Association’s Top Producers. In 2018, she closed the second highest recorded sale in the North Fulton area. Sherri was chosen for the Leadership Council by the Atlanta REALTORS® Association in 2016 and has served on their Communications and Public Relations Committee up until the present.
Her passion for real estate sparked when she purchased her first home at 20 years old. By the time she was 30, she had purchased four more homes – and built two of them. Sherri’s role at Atlanta Fine Homes Sotheby’s International Realty continues to evolve, first serving as an agent, representing both buyer and seller clients. In 2017, she transitioned to the role of Coaching Mentor, where she applied her invaluable skill set to help new and experienced agents achieve success.
"I was beyond enthusiastic to design and launch the STEPS Educational Program - our first company training platform," Sherri said. "It has been a huge success, and we’ve watched our newer agents take advantage of the criteria to develop a strong business foundation and build a successful real estate career. Additionally, I facilitate and lead group business coaching within our office along with one-on-one training with our agents. It’s during these sessions that I am able to help the agent develop a personalized business plan, demonstrate how to leverage our unrivaled technology and marketing in order to take their business to the next level."
In 2019, Sherri was promoted to Vice President/Managing Broker of the North Atlanta office. As a member of the senior leadership team, she oversees productivity and supports continuous growth for the North Atlanta office, which continuously ranks among Metro Atlanta’s top-producing offices.
Sherri resides in the Milton area with her two daughters, Saylor and Skylor. She has been an avid tennis player since the age of five and enjoys traveling, volunteering at her daughters' school and cheering on both of her girls at all of their sporting events.